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Ad fraud, brand safety and GDPR: Key issues in digital advertising

Monday, 14 May at 1:55 PM

Tokyo Midtown: Hall B-2    View Map

In this session...

What are the latest trends and issues in digital advertising that B2B marketers should know? In addition to topics like viewability and brand safety, which became worldwide problems, we will cover GDPR (EU General Data protection Regulation) and other issues that global corporations must deal with.

Speakers

Yasuhiro Kunitomo Manager, Marketing Center, Nikkei-ID and Advertising Unit, Digital Business NIKKEI INC.

Event Details

Event Type Seminar

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