Purpose-driven marketing has never been more important for the marketing and communications community. The pandemic has had an unprecedented impact on our business and day-to-day lives. Even after signs of normalcy return, the lasting effects on marketing will be even more significant. While brand purpose was gaining traction pre-pandemic, the past year has accelerated this trend and it has become the industry standard.
As consumers expect brands to not only deliver better products and experiences, but to also better society. At AWAsia, we will uncover how brands can authentically tell their stories, take social stances, and leverage both creativity and technology to grow as we rebuild our businesses.
We invite you to join us to learn, share and discuss these innovative ideas to propel us forward
We Are Live In
The YouTube Works Awards celebrate and champion the brilliant minds producing the most innovative and effective campaigns on YouTube in the past year, with 7 categories.
Open to all AWASIA Delegates. Join us Thursday, May 27 at 11:00 AM JST.
The Tech Lab
Ready to get scientific? Together we’ll share data and technology insights that lift the lid on the audiences we all rely on.
The Innovation Factory
We’ll look at great brands and the marketers behind them, the disruptors manufacturing change and the cultural innovations hoping to make our industry better for all.
The Creative Showcase
Ready to be entertained? For your consideration: maestros of media, creativity and gaming, all under one roof.
There are Many Reasons to Attend
Here are Three:
Hear from Brilliant Experts & Leaders
New ideas, inspirations and solutions in one broadcast-quality production
Develop New Skills
Learn tangible skills from the experts between your zoom meetings
Grow Your Business
It’s never been easier or more comfortable to meet someone new
Be In Good Company
Join local and global brands for an industry-wide learning experience.