Advertising Uhyo! ( https://youtube.com/@koukoku_uhyo) is a YouTube talk channel by Naoki Ito, Shinichi Fukusato and Mone Yamada where they passionately showcase advertisements that have deeply touched their hearts. Now, these three esteemed individuals are set to make an appearance at Advertising Week!
"Advertising Uhyo!" has a mission to unveil the allure of advertising, a field that often faces disdain or indifference, especially among the younger generation. Mone, representing Generation Z, will carefully select works that have personally inspired her from the collective works of her co-hosts. Throughout the session, they will delve into the intriguing and exceptional aspects of these chosen works, uncovering hidden depths and unique perspectives.
This session holds immense value for the younger generation as it provides a unique opportunity to learn how to make advertising captivating through real-life examples. By exploring specific cases and engaging in insightful discussions, participants will gain valuable insights and practical knowledge, transforming their perception of advertising and discovering the keys to making it truly captivating. Don't miss this exciting journey into the world of advertising with Naoki Ito, Shinichi Fukusato and Mone Yamada at Advertising Week!