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TASTEMADE✖️BAYASHI Cross-Generational and Cross-Border SNS Content
The user base of social networking services in Japan has exceeded 82 million users (with a penetration rate of 82%), making it a significant presence that cannot be ignored in terms of branding and PR for countries, municipalities, and businesses. With the increasing penetration rate, the number of content creators has also grown, and individual creators are actively contributing.
In today's landscape, not only the quality of the content itself but also the requirements and standards for platform compatibility in content production have become higher. What do users look for, and what aspects of the content make them want to "like" it?
In this session, Tastemade Japan, a global lifestyle video media focused on food and travel with a total of 9 million followers, and Bayashi, a food porn video creator boasting the highest number of followers on TikTok in Japan, will engage in a cross-talk to discuss the trends of social network content that transcends generations and countries, showcasing their achievements in the field.
In today's landscape, not only the quality of the content itself but also the requirements and standards for platform compatibility in content production have become higher. What do users look for, and what aspects of the content make them want to "like" it?
In this session, Tastemade Japan, a global lifestyle video media focused on food and travel with a total of 9 million followers, and Bayashi, a food porn video creator boasting the highest number of followers on TikTok in Japan, will engage in a cross-talk to discuss the trends of social network content that transcends generations and countries, showcasing their achievements in the field.
Speakers
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