Kensuke Maruta
Rights/Media Business Division Media Development Department Senior Manager
KODANSHA LTD.
After graduating from university, he joined CCI in 2007. He provided general digital marketing support, including promotion planning and media planning in the digital domain.
Subsequently, engaged in consulting mainly for publishers, focusing on building data platforms such as DMPs and supporting the development and sales of advertising products that utilize data.
In January 2022, he joined Kodansha, where he has been in charge of the marketing information media "C-station" and the BtoB SDGs information media "Kodansha SDGs". He is also engaged in service development and marketing for the company's advertising and rights business. As part of this, he manages the "C-stationBiz" project, a business unit of Kodansha and Asahi Advertising, and develops new services and provides marketing support to clients.